Academic Analytics was founded in 2005, the product of a research project started by Dr. Lawrence Martin in response to universities’ needs for business intelligence techniques.
Academic Analytics’ data are designed to support university leaders as they strive for excellence. Our data are a useful tool to guide them in understanding strengths and weaknesses, establishing standards, allocating resources, and monitoring performance. Our product continues to evolve to meet the needs of our clients, often a result of requests and feedback we receive. To serve our large and continuously growing community of data users, Academic Analytics hosts user workshops several times a year. For more information, visit our Events page.